Tuesday, May 20, 2008

conventional green

This popped up on CNN about a week ago. Convention and conference organizers are finally leaning green in response to their corporate clients. Big Business is starting to care:

But lately, greener practices have become a priority for businesses. Of the two-thirds of the world's top 500 companies that publish corporate social responsibility reports, 87 percent address climate change and 65 percent have a specific portion on climate change issues. Seventy-eight percent publish quantitative emissions data, according to CorportateRegister.com.

These types of corporate social responsibility mandates -- combined with some managers' genuine concern for the issue and a public demand that companies do their part -- has led to the growth of green meetings.


And here's a good reason:

Many companies and meeting planners have been pleasantly surprised that producing green meetings can be cost effective.

Some elements do cost more, but the increase in efficiency can offset the expense, Makower said.

For example, he said, using pitchers of water instead of individual bottles might cancel out the cost of organic food.

McKinley said a meeting client recently saved money by switching from plastic disposable service ware to compostable serving pieces, because the high price of petroleum increased the cost of plastic.

Again we see that green is good from both an economic and an environmental perspective. For those who are still skeptical about climate change, I'll say this: Take advantage while you can! It's a trend right? So no one can actually accuse you of caring about the climate (how embarrassing!). If they do, you can explain how you're taking advantage of the ignorant masses by using their desire for all things green to save you money!


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